Meta continues to integrate AI characters into its apps.
* This article was originally published here
Sunday, March 23, 2025
Meta Continues to Integrate AI Bot Profiles into its Apps
* This article was originally published here
Saturday, March 22, 2025
LinkedIn Adds Calendly Integration for Profile CTA Buttons
An easy way for profile visitors to book meetings direct.
* This article was originally published here
Friday, March 21, 2025
Meta, Google Look To Trump Administration to Combat Australian Regulatory Charges
Australia's News Media Bargaining Code could become a target of Trump's trade reform agenda.
* This article was originally published here
Thursday, March 20, 2025
Threads Is Working On an Option To Replicate Your X Follows
The process could make it easier to transition from X to Threads.
* This article was originally published here
Wednesday, March 19, 2025
YouTube Tests Handy New Shorts Editing Display
The updated editing UI will show when captions and stickers are encroaching on in-app display elements.
* This article was originally published here
Tuesday, March 18, 2025
xAI Acquires Text-To-Video AI Project Hotshot
X users will soon be able to generate AI videos in-stream.
* This article was originally published here
Monday, March 17, 2025
Sunday, March 16, 2025
Oracle Emerges as Most Likely Partner for US TikTok Deal
The U.S. government is closing in on a deal to keep TikTok in operation for Americans.
* This article was originally published here
Saturday, March 15, 2025
TikTok Tops Download Charts in February, Despite US Download Ban
The latest app download stats and insights into app trends.
* This article was originally published here
Friday, March 14, 2025
X Offers Trip To Mars in March Madness Competition
Yes, the top prize is a ticket to Mars.
* This article was originally published here
Thursday, March 13, 2025
Meta Invites More Advertisers To Link Their Google Analytics Account
More data to improve your Facebook and IG ads performance.
* This article was originally published here
Wednesday, March 12, 2025
How to Maximize Your CRM and Boost Sales by 41% Per Salesperson
About This Episode
Every day, companies invest in CRMs like HubSpot, hoping to streamline operations, close more deals, and drive growth. But there’s a massive gap between what these tools can do and how businesses actually use them.
And that gap? It’s costing time, efficiency, and a lot of money.
Will Smith shared a staggering fact, 43% of CRM customers use fewer than half of the features available to them.
Think about it. That’s like buying a high-performance sports car and never taking it past second gear. You might feel good about the investment, but you’re missing out on speed, efficiency, and some serious revenue.
And this isn’t just a one-off problem. We’ve seen it with hundreds of businesses. Leaders sign up for HubSpot (or another CRM), pay the subscription fee, and then… what? They use it for basic contact storage, maybe a few reports, but the real power? It sits untapped.In this episode of Endless Customers, I sat down with Will Smith, one of our HubSpot Trainers here at IMPACT, to uncover why so many companies underutilize their CRMs and, more importantly, how you can optimize yours to increase revenue by up to 41% per salesperson.
How CRM underutilization is costing your business
Here’s the deal: CRMs like HubSpot aren’t cheap. If you’re on the enterprise plan, you’re making a serious investment, one that’s meant to help your business run smoother, sell smarter, and grow faster.
So why do so many companies pay for all of this power and then barely use it?
Will’s theory? People stick to what they know.
“People know what they like and like what they know.” Will shares. “So they get stuck in this little 43% box.”
It’s a cycle we see all the time. A business signs up for HubSpot, does the initial setup, learns just enough to get by, and then… stops exploring. No one is pushing the system to do more, no one is questioning how to make processes more efficient. Instead, the CRM becomes nothing more than a fancy address book.
And, that’s a problem.
A CRM isn’t just a database. It’s a growth tool. It’s meant to:
- Track every customer interaction so no lead slips through the cracks.
- Automate follow-ups so your team never forgets to check in.
- Streamline sales processes so deals close faster.
- Provide real-time insights so you know exactly what’s working and what’s not.
But if you’re only using the basics, you’re leaving revenue on the table, and in many cases, losing business without even realizing it.
Underutilizing your CRM isn’t just a missed opportunity. It actively hurts your business in ways you might not even notice:
- Missed follow-ups: A lead comes in, but no one follows up on time because there’s no system in place to track it. The prospect goes cold. Revenue lost.
- Inconsistent data: One salesperson logs details one way, another does it differently, and suddenly your reports are a mess. Leadership can’t trust the numbers. Decision-making suffers.
- Wasted time: Your team spends hours manually updating records, searching for emails, and trying to remember where a deal left off. All things a CRM should handle automatically.
- Sales teams running in circles: Instead of focusing on closing deals, your reps waste time navigating a disorganized system, leading to slower sales cycles and lower revenue.
If this sounds familiar, you’re not alone. But here’s the good news: fixing it isn’t as hard as you might think.
In the next section, we’ll break down exactly how to get unstuck and start using your CRM the way it was meant to be used.
How to get your team excited about your CRM (like they are about AI)
Right now, everyone is obsessed with AI. Teams across industries are buzzing about tools like ChatGPT, Gemini, and Claude.
But your CRM, the tool you’re already paying for, is likely sitting underutilized.
What if you could make your CRM feel just as powerful?
The good news? AI can make your CRM more valuable than ever if you prepare for it the right way.
Instead of treating your CRM like another contact storage system, think of it as the foundation for all your future AI capabilities.
But here’s the catch: AI is only as good as the data it has to work with.
“To get the most out of AI, you have to start by cleaning up your CRM.” Will shares, “If you put garbage in, you get garbage out.”
Your CRM and AI aren’t separate, they’re connected. If your CRM is full of incomplete records, outdated contacts, and inconsistent tracking, AI won’t magically fix those problems. Instead, it will amplify them.
If your team is excited about AI, use that momentum to get your CRM in order. You’ll need to:
- Standardize how data is entered: Ensure your team is logging every deal, lead, and customer interaction consistently. If AI is going to learn from your data, the data has to be correct.
- Remove duplicates and incomplete records: If your CRM is full of old, messy, or duplicate contacts, clean it up before expecting AI to improve your workflows.
- Automate where you can: Use workflows to keep data organized and reduce manual entry.
- Create a process for CRM maintenance: Keeping your CRM clean isn’t a one-time project. Make it a habit with regular audits, clear guidelines, and accountability for your team.
So before you jump into AI-powered sales automation, chatbots, or predictive analytics, get your CRM in order first.
Four steps to stop wasting your investment and start driving growth with your CRM
Will lays out a clear roadmap for businesses who want to break this cycle, maximize their CRM, and start driving serious growth.
These four steps will help you clean up your CRM, streamline your sales process, and ensure your team is using it the right way.
1. Get everyone to use it, the right way
One of the biggest reasons CRMs fail to deliver results is because different departments use them inconsistently.
Sales track deals one way.
Marketing logs leads another way.
Leadership barely touches the system.
When there’s no alignment, your CRM turns into a mess of inconsistent data. That means missed follow-ups, duplicated work, and unreliable reporting, which makes it impossible to get a clear picture of what’s working and what’s not.
Your CRM needs consistency across the board.
Every customer interaction should be logged, every deal should be tracked, and no leads should fall through the cracks.
The first step is making sure everyone is following the same process. Standardized workflows, required fields, and internal guidelines can go a long way toward turning your CRM into a tool that actually helps your business grow.
2. Automate what you can
If your team is still manually updating deals, sending follow-ups, or tracking tasks, you’re wasting valuable time.
CRM automation is one of the easiest ways to boost efficiency and ensure nothing gets forgotten.
Top-performing sales teams save time and boost efficiency with HubSpot automation that:
- Send follow-up emails automatically so leads don’t go cold.
- Remind sales reps to check in on deals at the right time.
- Move leads through the pipeline seamlessly without manual updates.
If your CRM isn’t helping your team work faster, it’s not being used to its full potential.
Will put it simply, “If you’re still doing these things manually, you’re not just working harder, you’re working slower.”
And in sales, speed matters. The faster you respond, the more deals you close.
3. Use lead scoring to prioritize the best opportunities
Too many sales teams rely on gut instinct to decide which leads are worth their time. But gut instinct isn’t reliable, and it definitely isn’t scalable.
With lead scoring, we can say, ‘If they hit a 16 or above, they’re a hot lead.’ And now we know exactly who to go after.
Lead scoring assigns actual numbers to potential buyers based on their behaviors and interactions. This helps your team:
- Prioritize leads who are ready to buy.
- Stop wasting time on unqualified prospects.
- Follow up with the right people at the right time.
If you’re still guessing which leads are worth pursuing, it’s time to let data guide your sales process.
4. Assign a CRM champion
Not everyone on your team will become a CRM expert overnight. And that’s okay.
Rather than expecting every salesperson or marketer to master HubSpot on their own, Will suggests designating a CRM champion, someone who can:
- Navigate the system with confidence.
- Guide others on best practices.
- Ensure consistency across the team.
But here’s the key: This person shouldn’t become the internal help desk on all things HubSpot, or your CRM of choice. They should be a guide, not a crutch.
Empowering the team to problem-solve on their own. They can do this by:
- Encouraging self-sufficiency: Directing team members to HubSpot documentation or online resources.
- Promoting troubleshooting: Using Google, ChatGPT, or other tools to resolve simple issues.
- Providing guidance: Stepping in only when the team has tried problem-solving first.
This ensures the CRM champion doesn’t get bogged down with endless questions while making sure the team is truly learning how to use the system effectively.
The revenue potential: 41% per salesperson
Alright, let’s talk numbers because, at the end of the day, results matter.
That’s not just a slight improvement, it’s a transformational shift for businesses looking to scale.
So how does this increase happen?
- More follow-ups happen automatically.
- Leads are prioritized more effectively.
- Salespeople spend more time closing.
And here’s where things get interesting: Once one person on your team starts seeing success, it spreads fast.
“Sales teams are competitive,” says Will. “ When one person starts winning with the CRM, others follow. It becomes contagious.”
Suddenly, the whole team wants in.
They start using automation, tracking leads more effectively, and following the best practices that drive results. Before you know it, your entire sales team is operating at a higher level, closing more deals with less effort.
And that’s how a 41% increase in revenue per salesperson becomes a real possibility, not just a statistic.
Remember, your CRM should work for you, not against you
A CRM should never feel like just another piece of software your team is forced to use. It should be the engine that drives your sales and marketing efforts, helping you close more deals, improve efficiency, and ultimately grow your business.
By following these four steps (getting everyone aligned, automating where you can, prioritizing leads effectively, and designating a CRM champion) you can turn your CRM from a data graveyard into a revenue-generating powerhouse.
The businesses that fully embrace their CRM see real results, up to a 41% increase in revenue per salesperson.
So the real question is: Are you ready to stop wasting potential and start seeing results?
If you’re serious about growth, it’s time to stop treating your CRM like an afterthought and start making it the most valuable tool in your business.
Connect with Will Smith
Will Smith is a certified HubSpot Trainer with a track record of 100+ companies successfully onboarded to the HubSpot platform.
Connect with Will on LinkedIn
Keep Learning
- Watch: HubSpot Updates That Will Transform Your Business
- Read: How to Know When You’ve Outgrown HubSpot Sales Hub Starter
- Check out: Our HubSpot Mastery Program
- Watch: Data-Driven Success: HubSpot Fuels Berry Insurance's Massive Growth
Endless Customers is a podcast produced and distributed by IMPACT, a sales and marketing training organization.
We coach businesses to implement our They Ask, You Answer framework to build trust and fill their pipeline.
For inquiries about sponsorship opportunities or to be considered as a guest, email awinter@impactplus.com.
Want to tell us about a challenge you’re facing? Schedule a free coaching session with one of our experts.
Author: awinter@impactbnd.com (Alex Winter)
* This article was originally published here
Tuesday, March 11, 2025
X Suffers Major DDoS Attack as Backlash Against Elon Musk Grows
Elon’s businesses look set to bear the brunt of the backlash against his political involvement.
* This article was originally published here
Monday, March 10, 2025
AI Agents Are Set To Streamline Many Manual Tasks
AI agents are the next wave set to sweep across the business landscape.
* This article was originally published here
Sunday, March 9, 2025
LinkedIn Continues To Add European Users
LinkedIn’s DSA report provides insight into the platform’s actual active users.
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Saturday, March 8, 2025
Instagram Previews More Features of Its Edits App
Instagram’s coming video editing platform will have a range of handy features.
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Friday, March 7, 2025
Threads Tests Interests Display on User Profiles
A new way to encourage more users to follow profiles.
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Thursday, March 6, 2025
Wednesday, March 5, 2025
Make Money Online Fast: The Ultimate Guide to Earning Quickly in 2025
Introduction
Want to make money online fast? Whether you need extra cash or want to build a full-time income, the internet offers endless opportunities. This guide reveals the best ways to start earning quickly, covering side hustles, digital businesses, and passive income streams.
1. Freelancing: Sell Your Skills Online
Platforms like Fiverr, Upwork, and Freelancer allow you to offer skills such as writing, graphic design, programming, and video editing. You can start earning within days!
Steps to Start:
Choose a high-demand skill (e.g., copywriting, social media management).
Create an attractive profile with past work examples.
Offer competitive rates to gain initial clients.
Upsell and build long-term relationships for recurring income.
2. Start an Online Shop (E-commerce)
Launching an online store is easier than ever with platforms like Shopify, Etsy, and WooCommerce.
Ways to Start:
Dropshipping: Sell products without handling inventory.
Print-on-Demand: Sell custom t-shirts, mugs, and hoodies.
Handmade Goods: Sell crafts and art on Etsy.
Wholesale: Buy in bulk and sell at a profit.
3. Sell Online Courses or Coaching
If you have expertise in any field, package your knowledge into an online course or coaching program. Platforms like Teachable, Udemy, and Kajabi make it easy to start.
How to Succeed:
Choose a niche with high demand (e.g., digital marketing, fitness, language learning).
Create engaging video lessons and downloadable materials.
Promote your course through social media, blogs, and YouTube.
4. Affiliate Marketing: Earn While You Sleep
Affiliate marketing is one of the best passive income streams. You promote products and earn a commission for each sale.
Best Affiliate Networks:
Amazon Associates
ClickBank
ShareASale
CJ Affiliate
Pro Tips:
Start a niche blog or YouTube channel.
Use SEO to drive traffic to your content.
Promote high-ticket affiliate programs for bigger commissions.
5. Start a YouTube Channel or TikTok Account
Video content is booming, and you can monetize YouTube or TikTok through ads, sponsorships, and affiliate marketing.
Steps to Get Started:
Choose a profitable niche (finance, tech reviews, fitness, motivation).
Post high-quality, engaging content consistently.
Optimize video titles and descriptions for SEO.
Monetize through YouTube ads, brand deals, and affiliate links.
6. Blogging: Rank & Bank with SEO
A well-optimized blog can generate consistent income through ads, affiliate marketing, and sponsored posts.
Quick Blogging Blueprint:
Pick a profitable niche (money, health, personal development).
Write long-form, SEO-rich content.
Use Google AdSense and Mediavine for passive ad revenue.
Promote on Pinterest and Medium for fast traffic.
7. Sell Digital Products
Digital products like eBooks, templates, and stock photos can generate passive income with little maintenance.
What to Sell:
eBooks: Teach skills or share expertise.
Canva Templates: Sell pre-designed graphics.
Stock Photos & Videos: Sell content on Shutterstock or Adobe Stock.
Spreadsheets & Business Templates: Ideal for entrepreneurs and freelancers.
8. Flipping Websites & Domains
Buy low-cost websites and domains, improve them, and sell for profit.
Where to Flip Websites:
Flippa
Empire Flippers
Motion Invest
Pro Tip:
Find expired domains with existing traffic and turn them into profitable sites!
9. Remote Customer Support Jobs
Companies hire remote agents to provide customer service via chat, email, or calls.
Where to Find Jobs:
Amazon Remote Jobs
LiveOps
Apple At-Home Advisor
FlexJobs
10. Sell Printables & Digital Downloads
Printables are an easy way to make money on Etsy or Gumroad.
Best-Selling Printables:
Budget planners
Wedding invitations
Social media templates
Journals and workbooks
Final Thoughts
Making money online fast requires action and consistency. Pick a method that suits your skills and start today! 
Want More?
Join our newsletter for expert tips on making money online! 
X Adds Feed Sorting Options for Communities
A new way to encourage engagement in X Communities.
* This article was originally published here
Tuesday, March 4, 2025
E.l.f. Cosmetics channels telenovelas for TikTok, Instagram series
"Descubre e.l.f.ecto" — or “Discover the e.l.f. effect” — is based in Mexico and comes as the cosmetic purveyor’s presence in the region grows.
* This article was originally published here
Monday, March 3, 2025
How instant-ramen marketer Samyang built Gen Alpha’s favorite brand
The maker of Buldak has quickly ramped up a marketing team in the U.S. to capitalize on the brand’s consumer love evident in a viral TikTok video.
* This article was originally published here
Sunday, March 2, 2025
The $1000/Day Cellphone Secret: How Ordinary People Are Making Bank Online
In this digital age, your smartphone is more than just a communication device—it’s a money-making machine! Thousands of people worldwide are using a simple 3-step method to generate $1000 or more per day, working from anywhere. No experience, no complex tech skills—just a proven system that turns browsing time into profit time. Curious? Discover how you can start today!
Google Announces Updates to Display Network Campaigns
New options for your expanded Google campaigns.
* This article was originally published here
Saturday, March 1, 2025
LinkedIn Tests Alternate Feed of Updates From Only Your Connections
A more personalized feed, in variance to the main display.
* This article was originally published here
Friday, February 28, 2025
Meta Shares Latest Insights Into Policy Enforcement and Content Engagement Trends
The latest overview of Meta's enforcement efforts, as well as the most viewed content on Facebook.
* This article was originally published here
Thursday, February 27, 2025
Instagram May Be Exploring a Separate Reels App
The standalone Reels app would be a more direct attempt to take on TikTok.
* This article was originally published here
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